营销手工艺和视觉艺术：知识产权的作用
- 目的: 本指南侧重于手工艺和视觉艺术领域，以及知识产权在这些产品的成功营销中的交叉作用。本指南由国际贸易中心(ITC)和WIPO联合编写，借鉴了这两个组织的专业知识，以案例研究的形式提供实用指南，为工匠、手工艺人和视觉艺术家成功营销其产品提供支持。
- 来源: 世界知识产权组织、国际贸易中心
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